整体设计成主流 电动餐桌行业走向品质时代

整体设计成主流 电动餐桌行业走向品质时代详细说明

整体设计成主流 电动餐桌行业走向品质时代
Integrated design into mainstream electric dining table industry moving towards a quality era








随着企业发展经验不断积累，电动餐桌企业间的竞争也不仅仅停留在价格战上，大家纷纷寻找突破口，挖掘和拓展品牌的综合实力，从各个层面进入细分。
With the continuous accumulation of experience in enterprise development, the competition among electric dining table enterprises is not only limited to price wars. Everyone is looking for breakthroughs, exploring and expanding the comprehensive strength of the brand, and entering segmentation from various levels.
于是，我们发现电动餐桌行业的竞争也在发生改变，随着外部环境的改善，以及企业自身整体素质的不断提升，电动餐桌行业将迎来开始注重产品品质、功能品位和企业品牌的更高层次的发展。风格更加有品位　　随着人们生活观念的改变以及生活水平的提高，对居家生活的要求也越来越有品位。
So, we found that the competition in the electric dining table industry is also changing. With the improvement of the external environment and the continuous improvement of the overall quality of enterprises, the electric dining table industry will usher in a higher level of development that starts to focus on product quality, functional taste, and corporate brand. With the change of people's living concepts and the improvement of living standards, the demand for home life is becoming more and more tasteful.
与前几年更突出设计感的电动餐桌流行风格不同，强调电动餐桌本身的功能化风格成为今年电动餐桌市场的主流。
Unlike the more prominent design style of electric dining tables in previous years, emphasizing the functional style of electric dining tables has become the mainstream in the electric dining table market this year.
除了传统的板式、红木、欧式（欧式装修效果图）电动餐桌的惯性展示，今年功能性电动餐桌占据了电动餐桌产品的主流展示区域。如MPE睡床，采用进口乳胶，强调人性化、智能化;松堡王国飞机、海洋、卡车、宇宙星空等儿童套房，“学习步步高”升降椅、电脑椅等，不仅注重健康环保，更强调空间拓展的可能，可自由调适和便搭，这些儿童电动餐桌（儿童电动餐桌装修效果图）会随孩子年龄增长而变高、变大……这些新颖的功能性电动餐桌风格受到高度关注。
In addition to the traditional display of panel, mahogany, and European style (European decoration renderings) electric dining tables, this year functional electric dining tables have occupied the mainstream display area of electric dining table products. For example, MPE beds use imported latex, emphasizing humanization and intelligence; Children's suites such as the Songbao Kingdom airplane, ocean, truck, and cosmic starry sky, as well as "learning step by step high" lift chairs and computer chairs, not only focus on health and environmental protection, but also emphasize the possibility of space expansion, which can be freely adjusted and easily used. These children's electric dining tables (decoration effect picture of children's electric dining tables) will grow taller and larger as children grow older... These novel functional electric dining table styles have received high attention.






小户型（小户型装修效果图）住宅成为不少工薪阶层和年轻人的首选，但这也阻挡不了他们对品位电动餐桌的追求，多功能、体积小、可变形的小户型电动餐桌随之而出。
Small unit (small unit decoration rendering) has become the preferred choice for many working class and young people, but this also cannot stop their pursuit of high-end electric dining tables. Multi functional, small in size, and deformable small unit electric dining tables have emerged.
材质更加有品质　　市场竞争激烈，电动餐桌行业的类目繁多，产品同质化越来越明显，竞争机制不完善，这使得企业必须更专注于研发、营销和客服等环节。在一批行业龙头企业的带动和相关配套融合支持下，电动餐桌产业逐步走向品质时代，形成te的竞争力和影响力。
The material quality is better, and the market competition is fierce. The electric dining table industry has a wide range of categories, and product homogenization is becoming increasingly obvious. The competition mechanism is not perfect, which requires enterprises to focus more on research and development, marketing, and customer service. Driven by a group of industry-leading enterprises and supported by relevant supporting facilities, the electric dining table industry is gradually moving towards the era of quality, forming its competitiveness and influence.
历年来，电动餐桌所追求的流行，除了风格，还有很重要的一个方面即是材质。尽管很多人知道儿童电动餐桌实木的比板式好，但却不知道单是实木电动餐桌这一项并不能保证青少年电动餐桌就是天然的、无污染的。首先，实木电动餐桌选材要尽可能选择材质和工艺制作水平领先的，比如松木电动餐桌就以北欧芬兰松木为佳。
Over the years, the trend pursued by electric dining tables has not only focused on style, but also on material. Although many people know that solid wood is better than panel type for children's electric dining tables, they do not realize that solid wood electric dining tables alone cannot guarantee that teenagers' electric dining tables are natural and pollution-free. Firstly, the selection of materials for solid wood electric dining tables should be as advanced as possible in terms of material and craftsmanship. For example, for pine electric dining tables, Nordic Finnish pine is preferred.
其次，实木电动餐桌的表面常常需要刷漆来保证使用寿命，那么刷环保的水性清漆就显得格外重要，目前市面上也有不少二、三线实木企业仿一线品牌产品，但在材质和表面油漆处理上都不过关。
Secondly, the surface of solid wood electric dining tables often needs to be painted to ensure their service life, so it is particularly important to use environmentally friendly water-based varnish. Currently, there are also many second and third tier solid wood companies on the market that imitate first tier brand products, but their materials and surface paint treatment are not up to standard.








运用天然材质的电动餐桌产品，例如藤、麻等编制的电动餐桌，用如香蕉叶等植物废弃物制成的新材料，都是电动餐桌走向品质时代的象征。
Electric dining table products made of natural materials, such as those woven from rattan and hemp, and new materials made from plant waste such as banana leaves, are all symbols of the era of quality for electric dining tables.
整体更有品牌感　　有人说产品的营销核心就是品牌、品牌，后还是品牌。品牌是什么?品牌是一种力量，品牌是一种信任，品牌是一种价值，品牌是一种观念。
Some people say that the marketing core of a product is the brand, the brand, and ultimately the brand. What is the brand? Brand is a power, a trust, a value, and a concept.
高质量的产品如何打开销路，成了众多企业和商家为关心的问题，越来越多的家居建材企业开始意识到品牌建设的重要性。很多企业通过加大品牌建设的投入，大大提升了品牌以及行业的知名度，企业不仅获得了发展，更带领电动餐桌建材走向品牌时代。
How to open up sales channels for high-quality products has become a concern for many enterprises and merchants, and more and more home building materials companies are beginning to realize the importance of brand building. Many enterprises have greatly increased their brand and industry awareness by increasing investment in brand building. They have not only achieved development, but also led electric dining table building materials towards the brand era.