电动餐桌企业发展模式 厂家直销电动餐桌详细说明
电动餐桌企业发展模式 厂家直销电动餐桌
The development of electric dining table enterprises should break away from traditional models
越往后,电动餐桌市场的竞争将会越激烈,消费需求升级、生产经营成本上涨都是电动餐桌生产商和经销商所必须面临和经历的。针对新常态下的发展,电动餐桌行业今后的竞争将会越发激烈,所以电动餐桌企业也不能停留在因循守旧的传统思维中,必须尽快建立以消费者为导向的认知,加快市场布局步伐。
In the future, the competition in the electric dining table market will become more intense, and upgrading consumer demand and increasing production and operating costs are all challenges that electric dining table manufacturers and distributors must face and experience. In response to the development under the new normal, the competition in the electric dining table industry will become increasingly fierce in the future. Therefore, electric dining table enterprises cannot stay in traditional thinking and must establish a consumer oriented understanding as soon as possible to accelerate the pace of market layout.
电动餐桌企业发展应摆脱传统模式
The development of electric dining table enterprises should break away from traditional models
随着线下渠道的扩容以及线上电商的发展,信息不断透明化,消费者不再两眼一抹黑,而是一跃成为了消费市场主导者,他们希望购买差异化产品、想花zui少的钱享受高于上帝的服务。
With the expansion of offline channels and the development of online e-commerce, information is constantly becoming more transparent. Consumers are no longer blind, but have become the dominant players in the consumer market. They hope to purchase differentiated products and enjoy services higher than God for less money.
但是仍有不少电动餐桌企业依旧固守在自己的传统思维里,寄希望在“渠道为王”上,重心仍在经销渠道。由此,生产的产品同质化严重,广告宣传只会自卖自夸,甚至有的定制电动餐桌企业还认为“延长保修期”就是好服务。结果可想而知。
However, many electric dining table companies still adhere to their traditional thinking, hoping that "channels are king" and the focus is still on distribution channels. As a result, the products produced are severely homogenized, and advertising can only boast. Some customized electric dining table companies even believe that "extending the warranty period" is good service. The result can be imagined.
互联网思维建立双向沟通
Establishing bidirectional communication through internet thinking
直面当今消费模式,不管你愿不愿意承认,它已不仅是买方市场,同时还加载了一张“无限量"的互联网。纵使没有一家实体店,单凭网络渠道,小米手机一年都能卖出100亿,可见这里缺的不是消费市场,只是缺少拥有互联网思维的脑袋及缺乏占有欲的眼光。
Facing the current consumption model, whether you want to admit it or not, it is not only a buyer's market, but also loaded with an unlimited amount of internet. Even without a physical store, Xiaomi phones can sell 10 billion yuan a year through online channels alone. It is evident that what is lacking here is not the consumer market, but a brain with internet thinking and a lack of possessive vision.